Are All MLM Leads The Same?
Do you think all MLM leads are the same or different? That is the big question.
When I first became involved in networking marketing, social media was just starting to happen and more and more people were using the internet to build there MLM business.
Personally, I was building online and offline, but there was an online marketing system we were using at the time that was awesome! We would share it with people we know and buy leads. Yes buy leads.
While I was listening to a training call one day for that system on leads, someone I really looked up to as a leader said, “a lead is a lead is a lead.” This meant all leads are equal.
Are All MLM Leads Equal
Hold on a second I know what you are thinking… No they are not. Yes, there is truth to that but, “a lead is a lead is a lead right?” It is up to you to get better at communicating, building rapport, connecting and closing the leads. If you gave 100 of the same leads to 10 different people and it was the same opportunity. Some people would close 0 and some people would close a bigger number.
Should You Buy MLM Leads
Most online marketers will say no and laugh at me. Why I am even bringing this up? If you are new and need help reaching out to people and have a budget for your MLM. Buy MLM leads because it’s also great practice. If you want to get better you need to practice. True Story: I bought cold market MLM leads and one person recruited 150 people within 6 months. He did this after he was on my team for a year. Do you think I believe in leads?
Biggest Reason People Fail With MLM Leads
You may be thinking they are sold over and over again. Yes, depending on which ones you buy. But that is not the reason. Whether you created the leads or bought them, the biggest reason is they don’t call them. I don’t mean following up, they don’t call them at all. Isn’t that funny. People would kill to have leads and people are not calling them. The second biggest reason is they don’t follow-up with them.
Treat leads as if they were all equal. If you do that you will become naturally better at connecting with people. Don’t listen to people who say, buying leads is a waste of time. If you feel you need more people to talk with and have the money it’s great practice. If you create or buy leads don’t forget to call them, because someone else will.
Much Success and Gratitude!
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